Date Tags keywords

Get people talking about your brand, and mentioning it on their website, or any website for that matte If you find that your backlinks are mainly coming from a small pool of domains, look at a way to diversify your backlink strategy to get links from a greater variety of domains. You don’t merely want people to see your website. You want them to visit it, spend time on it and take the desired actions on it. Getting high-quality links from outside websites is key — especially if you can find a way to get .edu links. Google sees inbound links coming from websites ending in .edu as especially trustworthy.

SEO for Raw Traffic

Duplicate content can appear on a website for different reasons. Sometimes the same content is accessible and indexed under different URLs. This makes it difficult for search engines to determine the best search result among the different URLs. The result is “cannibalization” in the rankings. The website cannot appear in top rankings since Google is unable to choose the best version. . Search engine optimization applied correctly will create better visibility online, but it's just one part of your overall marketing strategy. Most of the “solid information” and “powerful strategies” on internal linking are little more than sophisticated-sounding prognostication. Still, there’s some merit to theorizing about how Google ranks and values the internal network of linking. It’s possible to rank number one for many keywords that have no real ROI. Instead, you should focus on metrics that bring conversions.

How are you supposed to audit your site structure

Build trust and engagement. Build these through the aforementioned speed, plus content that speaks to their needs. The combination of those two things also makes your site mobile-friendly, so they get a good experience on any of their devices. Remember, it takes 20 years to build a reputation and only five minutes to ruin it. While the page meta data (page description and keywords) are not nearly as important as they used to be, they still count. Take advantage of them by putting your keyword or phrase there. Search engines drive dramatic quantities of focused traffic, comprising people intent on accomplishing their research and purchasing goals.

Go long-tail and forget keyword stuffing

Links from a diverse range of websites are good, as too many links from the same domain can be seen as spammy. I am passionate about SEO, and digital marketing more generally, but I also understand it has its pitfalls, the main one being the complex, crowded and confusing market for SEO services. Once you have exceptional content, you need to find ways to get that content out there and seen. That’s where social media comes in. Social media sites like Facebook, Twitter, Instagram, Google+ and LinkedIn continually prove to play a major role in doing business online. And with social signals—like follows, shares, likes, Google+’s and retweets — influencing search engine results, your business’s social media presence is something to take seriously. Gaz Hall, from SEO Hull, had the following to say: "Natural, relevant links to your site from reputable websites is what takes you to the top of Google. There are many ways to go about getting your site linked."

Link internally when possible

Today, virtually every business has its own space over the internet and it does not matter whatever the size the business is. Most of these business owners who use SEO strategies are successful in getting customer attention through marketing over the internet. The glitz, the glam, the glorious design elements that make your website look like a million bucks … When contemplating a website redesign, it’s easy to focus only on those features that are appealing to the eye. But to ensure your new site will truly resonate with your target audience (and to save yourself from some major headaches down the road) you need SEO to be ingrained in your redesign strategy from the very beginning. Google is a search engine that follows links. For Google to know about your site, it has to find it by following a link from another site. So if a consumer hears a message somewhere and then decides to search on Bing to get more information, many times the advertiser isn’t present, and that consumer ends up taking a different path than what the advertiser would have desired.